A Unique, Powerful Technology Framework

Does what nothing else does. Works with everything you have.

WebReply’s DynamicDialog Technology is the result of a decade of engineering. It’s a powerful, open technology that provides marketers the ultimate flexibility to create campaigns anyway they want to. And best of all, it works with just about any technology platform you have deployed.

You can build a campaign exactly the way you want in a fraction of the time it would take you to build custom code for your marketing automation system. Best of all it builds a bridge linking your myriad of CRM, Campaign Management, and Marketing Automation systems — uniting sales, marketing, operations, and technologies like nothing else does.

Segmentation

DynamicDialog

Step 1: Establish Data Sources

WebReply establishes a data warehouse for each client. Any digital data can be integrated into a client’s project.  including external live data feeds. The data is configured to meet the needs of the project. WebReply campaigns are not constrained by limitations of underlying databases.

Step 2: Define Campaign & Business Rules

We align content, messaging and touches to each contact. Key functions include :- Master Data Manager - Content Manager - Campaign Manager - Tracking & Profiling - Email - List Hygiene - Reporting

Step 3: Rapid Mass Customization

We utilize our function library for rapid execution. With over 800 standard campaign functions in the application library, projects can be executed in a fraction of the time it would take to build custom web-based apps. Custom functions can be added your project requires specific capabilities

Step 4: Dynamic Messaging Delivery

We execute campaign outreach and relevant follow up. Individual and personal content can now be directed to a variety of media such as web pages, emails, printed DM or multimedia. Responses are recorded back into the data warehouse so the follow up is based on a contact’s behavior.

Web Reply Quick Facts, Offers and Links

Operations

invest in an open, powerful, proven and scalable platform that will drive business for years to come.

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Sales

Web Reply delivers qualified opportunities and identifies buying centers.

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Marketing

solutions that build in campaign best practices.

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Proven

with leading, global companies in 100's of campaigns.

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Results

Web Reply delivers them like no one else can.

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Technology

open, powerful, proven and scalable.

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Best Practices

marketing processes, people, ideas and strategy.

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